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The Brand Owner Path to Omni-Channel Order Fulfillment

Brand owners typically have their roots in production. But, to satisfy increasing customer expectations and better compete globally, it’s vital to develop new, smart capabilities that enable omni-channel order fulfillment. Supply Chain Media and MPO have developed this roadmap to illustrate some of the most common obstacles that brands encounter on their path to omni-channel order fulfillment and how best to overcome them.

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